THE WED'ZE BRAND

Wed'ze, which was created in 2006, is Decathlon's ski, snowboard and sledge brand. From downhill skiing, to freeriding to freestyling, Wed'ze's philosophy is to introduce the joy of snow sports to everyone, irrespective of level or style.

Wed'ze's design centre is located in the heart of the French Alps, in the legendary Mont-Blanc valley, as close as possible to the ski resorts. It's here, through contact with skiers and snowboarders, that Wed'ze's team of designers, garment designers, product managers and engineers work together to devise and design technical equipment to meet the needs and desires of sportsmen and women, with just one goal in mind: customer satisfaction.

Florence Valcke,
International Director, Wed'ze.